How Does it Work?

Through Vitality, members:

Engage

Vitality engages members to take personal responsibility for their health by pursuing activities that will have a positive impact on their lives. Whether it’s taking a CPR class, working out at the gym, getting yearly medical check-ups or quitting smoking, program participants are empowered to make better choices for life.

Earn

As Vitality members begin to take control of their health by engaging in a wide variety of education, fitness, prevention and lifestyle management activities, they are able to earn Vitality Bucks, which they can redeem for exciting rewards. And the more healthy activities they complete, the more Vitality Bucks they earn—raising their Vitality Status® (by beginning at Bronze and working up to Silver, Gold and ultimately, Platinum), and giving them access to even greater incentives, such as health club membership subsidies.

Enjoy

Vitality Rewards®; from earning discounts on travel packages based on their Vitality Status to cashing in their Vitality Bucks for airline miles, iTunes and popular name brand products—such as Apple, Cuisinart and Sony—Vitality members can enjoy the benefits of making better choices.